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How Menu Engineering can Push Up A Restaurant’s Profits

In the first part of this blog post, we had read about how data analytics is being used by restaurants and fast-food chains in customer segmentation. Today, we will look at how analysis helps to build, or rather, re-build a restaurant’s menu. That’s right. Menu Analytics

| 13 Sep 2017

Data Analytics Enriches A Customer’s Gastronomical Experience

Big Data and its analysis have come as a disruptor for the food industry, more so for restaurants. There was a time when restaurants were largely run on the gut feelings of a manager or the whims and fancies of the owner. Those days are fading away. Restaurants now have

| 03 Sep 2017

How to Successfully Deploy Data Analytics in Retail?

Today, on these pages, we are going to discuss an issue that, over the years, has come to play a leading role in the business of retail – data analytics. Know more about key to successful deployment methods of data analytics in retail. The immediate reason for this post

| 23 Mar 2017

Analytics helps Understand Potential of Online Channels in Direct Hotel Bookings

For several years, the hotel industry’s entire pricing strategy globally was – ‘heads in beds’. The thumb rule a hotel’s general manager deployed was – no room must go vacant. Filling hotel rooms (without really factoring in price) was the preferred way. That stra

| 21 Aug 2016

Data-Driven Decision Making for Restauarant Industry

A couple of blogs posts ago we had talked of how data was fast becoming a very critical component in a restaurant’s kitchen. Know how data-driven decision-making is reshaping the restaurant industry. Bloomberg Gadfly columnist Shelly Banjo, who covers retail and con

| 07 Aug 2016

Data is Most Important Item on A Restaurant Menu Today

Data is Most Important Item on A Restaurant Menu Today Which is the single most important ingredient in today’s restaurant business? Data is most important item on a restaurant menu today. Know more about how restaurants menu analytics increases revenue of restaurant indu

| 10 Jul 2016