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Resources

Prasanna Chitanand

Mistakes in Identity Resolution that could be Costing Your Business Customers

Analytics Solutions

Are you struggling with identity resolution in your business? Learn about the common mistakes that

| 12 Sep 2022

Data Chaos: What Is It And How Can It Be Resolved

Customer Analytics

With the voluminous inflow of big data in every enterprise today, data chaos is a

| 05 Sep 2022

All You Need To Know About Synthetic Data

Miscellaneous

The world of business today revolves around data. While collecting synthetic data can be time-consuming

| 25 Mar 2022

Everything You Need To Know About XOps

Miscellaneous

There's a new buzzword in town, one that made it to the Gartner's list of

| 19 Jan 2022

3rd-party Cookie Age is (almost) Over: What Advertisers and Marketers Are Doing

Marketing Analytics

The writing is on the wall. The 3rd-party cookie will be discarded eventually due to

| 24 Aug 2021

What You Need to Know About Ecommerce Analytics Tools

Analytics Solutions

What You Need to Know About Ecommerce Analytics Tools Ecommerce analytics tools are not all

| 04 Aug 2021

Use of STP Marketing (Segmentation, Targeting, Positioning) for B2C and B2B

Industry

Use of STP Marketing (Segmentation, Targeting, Positioning) for B2C and B2B Continuing with our endeavor

| 09 Jun 2021

AI Model Developed to Detect Sarcasm in Social Media Text As Part of Sentiment Analysis

AI in Marketing

Sarcasm Sentiment Analysis: AI Model to Detect Sarcasm in Social Media What is Sarcasm Sentiment

| 11 May 2021