Top 5 Uses of Predictive Analytics for Supermarkets and Retail Grocers
Top-5 Uses of Predictive Analytics for Supermarkets and Retail Grocers Predictive Analytics in Retail, the science of forecasting future trends based on existing data, was once dismissed as simply fancy fortune-telling. Today, it’s making inroads into the retail sector. G
Hemant Warudkar | 10 Aug 2015
Segmentation: An Important Marketing Strategy
Segmentation is an important marketing strategy In the current hyper-competitive business environment, understanding customers’ changing tastes and purchasing behavior is extremely important! Companies that do not track changing consumer wants and needs have seen a decl
Hemant Warudkar | 27 Mar 2014
The Process of Segmentation
What is the Process of Segmentation? To operate systematically and effectively, growing companies shift their focus towards a particular set of audiences who are almost a replica of their present audiences, not a wide range of potential audiences. The question I attempt t
Hemant Warudkar | 18 Aug 2013
