Why Brick & Mortar Grocers Should Leverage Their Data
Traditional brick & mortar grocers face a double onslaught – Internet-based shopping & the entry of non-traditional players in the segment. Through the use of technology, brick-and-mortar retailers can learn even more about their consumers and provide a more satisfying shopping experience than online retailers.
A brick-and-mortar retailer can enhance its in-store experience using data analytics. To do this, they can apply analytics to customize and personalize engagement. Download this white paper to know how real-world retailers can take advantage of analytics.
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