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Customer personalization is like the practice followed by brick and mortar

Why Adaptive Personalization is Getting Critical for Business

Way back in 2010, one of the conclusions of the IBM ‘Global CEO Study’ was the acknowledgment by 88% of CEOs that their priority was to get their businesses closer to customers in the next five years. Yet here we are, at the start of 2016, and it would not be an exagger

| 14 Jan 2016