identity resolution vendors

The Benefits of Identity Resolution in Customer Engagement

Today’s marketers have to thread the needle between providing customers an experience that is both personalized, without overstepping into uncanny levels of insight. This means you need a fresh approach to provide a unified customer experience. Speaking in marketing terms, this means a “360-degree view” of the customer, as it underpins how your brand interacts… Continue reading The Benefits of Identity Resolution in Customer Engagement