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Resources

Express Analytics

Express Analytics Launches Analytics CDP to Help Merchants in 3rd-party cookies

Customer Data Platform

Express Analytics launched an Analytical Customer Data Platform at eTail West 2022 to address the

| 25 Feb 2022

How Customer Lifetime Value (CLV) is Important for Your Business

General

Understanding and knowing what your business needs means knowing your customer lifetime value. Knowing more

| 14 Feb 2022

The Role of Artificial Intelligence in Customer Experience

AI in Marketing

Customer service is one area where artificial intelligence (AI) can be utilized to the utmost.

| 07 Feb 2022

Customer Lifetime Value Analytics to Improve Customer Acquisition of A Retail Chain

Case Studies

Customer Lifetime Value (CLV) is a system of metrics used to determine how valuable a

| 01 Feb 2022

What is Marketing Mix Modeling (MMM) and How Does It Work?

Marketing Analytics

Marketing Mix Modeling is a technique for estimating the effects of marketing variables on customer

| 27 Jan 2022

How Real-Time Marketing Analytics Can Change Your Business Strategy?

Marketing Analytics

Increasingly, businesses are realizing that real-time marketing analytics are a must-have in the world of

| 08 Jan 2022

Why Does Data Discovery Matter To Enterprise

Analytics Solutions

Data discovery is an important part of the data landscape and understanding your company's data

| 28 Dec 2021

Benefits of Cloud Data Analytics

Analytics Solutions

Data discovery is an important part of the data landscape and understanding your company's data

| 20 Dec 2021

5 Best Data Analytics Trends and Predictions to Watch in 2022

Miscellaneous

What will data analytics look like in 2022? What predictions and trends can we expect

| 13 Dec 2021