Express Analytics Joins NVIDIA Inception
Express Analytics has joined NVIDIA Inception, a program that nurtures startups revolutionizing industries with technological advancements. Express Analytics is focused on helping marketing leaders maximize the returns on their marketing investments (ROMI) with the powe
Prasanna Chitanand | 04 Nov 2024
How Generative AI can Positively Impact Retail Stores
In recent years, the retail sector has seen instabilities, but it has showcased a good future, considering the rapid development in the domain of generative AI. Artificial intelligence applications have recently become a staple part of this transformation from personal
Prasanna Chitanand | 24 Oct 2024
The Fusion of Data Quality and Generative AI: Crucial Insights
According to Mr. Salome Guchu, “The shortage of good data is a crucial barrier to progress”. In a world ruled by artificial intelligence and data, generative AI has become the latest trend across numerous industries. At the core of generative AI lies LLMs (large languag
Prasanna Chitanand | 04 Oct 2024
Innovative Optimization Techniques in Machine Learning Algorithms
Today, you live in the era of automation, artificial intelligence, and the rise of complicated digitization. The rapid advancement of smart technologies appears to have been going faster as the years go by. Businesses across the US and around the globe have benefitted d
Prasanna Chitanand | 16 Jul 2024
Get Ready for Future Innovations with Large Language Models
Nowadays, almost all businesses use generative AI and large language models after realizing their ability to boost accuracy in various tasks. With the innovations in artificial intelligence, the two terms large language models and generative AI are used interchangeably. H
Prasanna Chitanand | 28 Mar 2024
Importance of Matchback Analysis for Modern Marketers
Today, the web generates millions of orders in the multichannel commerce background. Usually these orders don’t have source codes. An increasing number of catalogers are noticing the importance of matchback analysis to know response to their mailings. However, the fact i
Prasanna Chitanand | 29 Jan 2024
Data Analytics in the Food and Beverage Sector: Examples and Uses
In today’s digital world, data is playing a crucial role in making decisions in different sectors. One such industry that has benefited from the use of data analytics is the food and beverage industry due to the huge demand in modern society. The food and beverage sector
Prasanna Chitanand | 25 Jan 2024
The Future of Recruitment: Use of AI for Better Hiring
Recruitment has become one of the toughest, most challenging, and most time-consuming functions of HR (human resources). Finding the suitable talent for the appropriate position at the right time is very important for the success and growth of any organization. Especial
Prasanna Chitanand | 02 Jan 2024
How Do You Target the Right Audience using Marketing Intelligence?
As a business professional, you are probably responsible for making many important decisions, whether it be something as simple as drafting a social media post for the company account or coordinating the arrival of a revolutionary product to market. But with the burden o
Prasanna Chitanand | 25 Sep 2023
