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How Stream Analytics Can Benefit Your Business

A powerful tool that helps businesses make better decisions, stream analytics analyzes data in real time - identifying trends and patterns that may otherwise be missed. By automating decisions and reducing the need for manual data entry and analysis, it can also save businesses time and money.

| 12 Apr 2022

Everything You Need to Know About Risk Prediction Models

Businesses can use risk prediction models to assess the risk of specific events occurring. They are primarily used in the insurance and healthcare industries, but they are also applicable to other industries. Businesses can use risk prediction models to evaluate past data as well as future trends, making them an excellent tool for understanding and managing risks.

| 01 Apr 2022

All You Need To Know About Synthetic Data

The world of business today revolves around data. While collecting synthetic data can be time-consuming and expensive, it can provide a cost-effective and efficient solution. The use of synthetic data is often a better option than collecting real data, since it can be used to test new products, validate models, and train artificial intelligence systems.

| 25 Mar 2022

Finance Teams Need to Tap Into Real-time Data Analytics

The concept of real-time data analysis may sound intimidating to teams used to more traditional compliance environments. Analytics based on real-time data has traditionally been seen as more complex and advanced than the previous compliant model. However, new technological advances in risk management have allowed compliance functions to become as nimble and sophisticated as financial markets themselves. To gain a competitive advantage, finance teams must use real-time data analysis.

| 21 Mar 2022

Why You May Require Customer Data Platform Consulting

More and more businesses are buying a customer data platform but it’s after purchase that many realize that a CDP poses certain operational challenges; indeed, sometimes understanding how it works itself can pose to be quite a hurdle. This is where a customer data platform consultant can help you get the most out of your CDP, helping you use it to its optimum.

| 14 Mar 2022

The Why, What and How of Composable Data and Analytics

The deployment of composable data and analytics is the new trend today. It is a process that allows organizations to combine and use analytics capabilities from multiple data sources across the enterprise to make more informed, intelligent and, most importantly, faster decisions.

| 10 Mar 2022

Sentiment Analysis Tools: How to Select the Right One for Businesses

It is often helpful to review the sentiments of your consumers when analyzing a business. Analyzing buyer sentiments is to ensure that the perceptions others have of your brand are the same as the ones you believe they should be. Any industry can use sentiment analysis, including finance, retail, hospitality, and technology, using either the available tools or developing it in-house.

| 03 Mar 2022

Express Analytics Launches Analytics CDP to Help Merchants in 3rd-party cookies

Express Analytics launched an Analytical Customer Data Platform at eTail West 2022 to address the need of retailers

| 25 Feb 2022

The Role of Artificial Intelligence in Customer Experience

Customer service is one area where artificial intelligence (AI) can be utilized to the utmost. Businesses that value customer service should integrate AI into their strategies to make customer service better. Tools like these can be found online and can be used to facilitate customer interaction while the buyers browse websites, make purchases, and communicate with businesses via social media platforms.

| 07 Feb 2022